GETTING STARTED
The 60-Day Visibility Blitz is a focused 90-day program built to activate the discovery signals that determine whether local customers find you or not. We use modern strategy and AI-integrated workflows to overhaul and energize your Google presence, supported by light, credibility-building content that reinforces trust.
THE COMPETITIVE REALITY
In most local markets, the top 3 listings capture the majority of search attention.
Research across Google Maps and local search consistently shows that:
- The top 1–2 results receive ~40–45% of all clicks
- Positions 4–10 combined receive less than 15%
Most new customers never scroll.
They don’t compare every option.
They choose from what appears first and most credible.
THE RISE OF AI
AI isn’t replacing local businesses, but it is changing how they’re discovered and recommended.
Search engines, maps, and AI tools increasingly rely on the same fundamentals:
• Consistent activity
• Recent updates
• Strong reviews
• Clear services
• Signals of real expertise
As AI becomes more embedded in search, these signals matter more, not less.
Businesses that stay active and visible are amplified. Businesses that go quiet slowly disappear — even if they’re great at what they do.
THE 60-DAY VISIBILITY BLITZ
| Price: $399/month |
| Full Google Business Profile overhaul (categories, services, descriptions, photos, Q&A) |
| Weekly Google updates to signal activity and relevance |
| 2 brand-specific social posts per week (review highlights + FAQs) |
| Visibility tracking to show changes in discovery and engagement |
MEASURING ROI
UNDERSTANDING LTV
Most marketing conversations focus on single visits or short-term wins. That misses the real economics of a local business. A new patient isn’t worth one adjustment — they’re worth every visit they return for, plus the referrals they generate over time.
When a potential patient, if looking at a chiropractor for example, chooses a competitor because they were easier to find or appeared more credible online, the loss isn’t the $75 adjustment — it’s closer to $900 in lifetime value. That’s why visibility at the discovery stage matters more than any single transaction.
This is how we measure ROI: not by clicks or likes, but if we actually generated you new customers and then the life time value of those customers. This is the true way of measuring real economic value from marketing.
FAQs
Have question? We have answers.
What is the 60-Day Visibility Blitz?
The 60-Day Visibility Blitz is a short, focused engagement designed to increase your business’s local visibility where customers actually search — Google Maps, Google Search, and increasingly AI-driven recommendations.
It prioritizes fast, measurable improvements in discovery and credibility without long-term commitment. The goal is to build confidence in Barr and Company as a marketing partner so offer "proof" that unlike traditional agencies, we are here to make you grow and we plan to do that by being your best in class marketing partner.
Why is this priced lower than most agencies?
Barr & Company operates with AI-integrated workflows and minimal overhead.
We focus only on what actually drives visibility and trust — not bloated deliverables, meetings, or retainers. The goal is efficiency, transparency, and real outcomes.
Why does visibility matter if I already get referrals?
Because even referred customers check Google before booking.
If your profile looks inactive, outdated, or hard to find, they often choose someone else. Visibility doesn’t replace referrals — it protects and amplifies them.
Is this a long-term contract?
No.
This is a fixed 60-day engagement designed to show progress and clarity. If it creates momentum, we can discuss next steps. If not, you walk away with a stronger digital foundation.
What types of businesses is this best for?
This works best for local, trust-based service businesses such as:
• Healthcare & wellness
• Professional services
• Trades & home services
• Legal, financial, and advisory firms
Especially businesses that rely heavily on referrals.
How will I know if it’s working?
By the end of the 60 days, you will see changes in:
• Google Business Profile views
• Searches where your business appears
• Actions taken (calls, website clicks, directions)
• Engagement trends over time
We track and report visibility — not vanity metrics. Untimately, it will work by more customers coming to your business, but we will be able to tell if we are on the right track by viewing the key visibility metrics outlined above.
Will this get me to #1 on Google?
No honest marketer should promise rankings.
What this does do is significantly improve your chances of appearing higher, more often, by strengthening the exact signals Google and AI tools reward: relevance, activity, consistency, and credibility.
Most clients see clear increases in profile views, searches, and engagement within 60 days.
